1–4 August 2027 · Zürich, Switzerland

European Bar Meeting

Honouring the 100-year anniversary of the SBU Swiss Barkeeper Union

Programme

Four days of exceptional bartending, shared inspiration and Swiss hospitality. From European championships to evenings among friends, explore what awaits you in Zürich at the European Bar Meeting 2027.

- Arrival Day
- Swiss National Holiday Reception
- Competitors Briefings
- Zürich Bar Tours
- Sensory & Knowledge Tests
- EMC EUROPEAN MOCKTAIL CHAMPIONSHIP
- Lunch
- EFC EUROPEAN FLAIRTENDING CHAMPIONSHIP
- Aperitif with Prize-Giving
- Dinner
- Presidents’ Meeting
- ECC EUROPEAN COCKTAIL CHAMPIONSHIP
- Lunch
- INTERNATIONAL FRIENDSHIP CUP, incl. 5 best Swiss bartenders of SCC 27
- Aperitif with Prize-Giving
- Farewell Dinner & EBM Party
- Zürich City Sightseeing Tour
- Departure

A bartender pours a cocktail into glasses on a bar counter at a professional event or conference, with two seated attendees in the background.

Join the unmissable event in European Bartending & Mixology.

Package

Included

Welcome reception
3 nights at 25hours Hotel Zürich West, breakfast included
2 lunches
2 prize-giving aperitifs
2 dinners
EBM party
Zürich bar tour
Zürich city sightseeing tour

Cost

CHF 950 per person in a double room
CHF 1'250 per person in a single room

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THE INTERNATIONAL BAR WORLD MEETS IN ZÜRICH

1–4 August 2027 · Bananenreiferei, Zürich West

Register
A new Mocktail Championship

An international title, premiering alongside the European Cocktail and Flair Championships and the IBA International Friendship Cup.

See the championships
See Zürich through its bars

Bar tours across the city, a Swiss National Day reception on 1 August, and Zürich's hospitality at its best.

See the programme
Made by people from the bar

Organised by five industry professionals with years of experience in events and cocktail competitions.

Meet the committee

IBA International Friendship Cup

The world joins Europe in Zürich

Alongside the European championships, the IBA International Friendship Cup is open for bartenders from all continents of the world, joined by the five best classic competitors from the Swiss Cocktail Championships 2027.

Enter the competition